NBC Universal’s Bionic Woman Shines an Eye on L.A. & NYC
September 1st, 2007

Minneapolis  &  New  York  City  –  September  1,  2007  … GlowSkin®  Active  Illumination
Technology manufacturer Safe Lites, LLC (Eden Prairie, MN) posted illuminated bus shelters, phone kiosks, billboards & wallscapes in Los Angeles and New York City launching the premier of NBC Universal’s Bionic Woman television series. The “eye catching” new campaign featured the lead character’s GlowSkin enabled telephoto eye giving it an electrified Bionic appearance.  The campaign represented a wide variety of media formats accomplished through a collaborative effort on the part of teams from Schawk, Van Wagner, CBS, Clear Channel, Regency, FuelOutdoor and City Outdoor.

Press Release – NBC Universal’s Bionic Woman Shines an Eye on L.A. & NYC

 

Click here to view the Bionic Woman creatives —>